Paramount’s Pluto AVOD Service Finally Comes To Canada & More Trending News


Ad-supported streaming service Pluto, which has been one in every of Paramount
Global’s secret weapons in its efforts to turn into, you already know, world, has lastly launched within the nation to the north of its dwelling market.

“This year has marked tremendous growth for Pluto TV, having expanded to the Nordics in May and now to Canada,” mentioned Pluto EVP and worldwide GM in a launch. “As we are now in more than 30 countries and territories, we are one step closer to our mission to entertain the planet.”

The service will function 110 themed linear FAST (free, ad-supported) channels, together with some constructed round sturdy Paramount franchises comparable to CSI, NCIS, and South Park, in addition to 20,000 hours of on-demand programming.

The Canadian model of Pluto additionally can have some Canuck-centric options, together with greater than 30 channels of native content material. That batch contains together with six Home & DIY channels, 4 Food channels, and information and opinion programming from Global News centered on greater than a dozen cities and provinces.

Local programming contains sequence comparable to Love It or List It, Property Brothers, Bryan Inc., Border Security, and Chopped Canada. It additionally features a sequence of French-language channels that serve notably the audiences in Quebec. Those channels embody Dora TV FR, Tortues Ninja TV, South FR, Doctor Who FR, Degrassi FR, Alerte a Malibu, and Les Nouveaux Detectives.

The firm known as the Canadian platform its’ most sturdy international deployment but. Pluto is the most-watched FAST service within the United States, with 1% of all home viewership based on Nielsen figures.

The service in Canada is a partnership with Toronto-based Corus Entertainment, which has a big library of meals and way of life programming and operates Global News.

“Our strategy has always been rooted in placing more content in more places, and Pluto TV further advances this goal,” mentioned Corus EVP, Broadcast Networks Troy Reeb.

Paramount streaming executives have talked up to now about how Pluto has helped them be taught new worldwide markets and audiences, fine-tune programming for his or her subscription-based Paramount+, and cross-promote in methods that may assist improve uptake.

Pluto, which launched in 2013, is already distributed in about 30 international locations and territories, together with the United States, Latin America, Central Europe and the Nordic international locations of Europe.

Paramount’s Pluto AVOD Service Finally Comes To Canada

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Paramount’s Pluto AVOD Service Finally Comes To Canada

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Paramount’s Pluto AVOD Service Finally Comes To Canada

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